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Tech Futures 2014
We examine the technical and cultural shifts driving change in the technology sector, from new technologies opening up markets to the nascent product categories that present a lucrative opportunity for brands willing to experiment. We curate the new, next, better and best to provide a global snapshot of the disruptions that will shape the next 10 years.
Global Market Overview: An analysis of the global opportunities in the technology sector.
The List: From Berlin's Silicon Allee to Beijings Silicon Dragon, we reveal the next global innovation hotspots.
Global Tech Trends Rising: Augmented-reality customer engagement, face-recognition payment systems and 3D body-scanners
are just some of the ways companies are driving retail growth.
New Tech Consumers: From Generation I to Baby Boomers, we reveal how six consumer tribes are using digital technologies.
Futuretainment: Linear narrative is yesterdays news for todays young technology consumers. We explain the multimedia strategies that brands are using to grab their attention, and to keep it.
CES 2014: We sift through the industrys biggest consumer show to unveil the new and next digital devices that will address the lifestyle demands of every demographic.
Innovates: From Fairphones conflict-free smartphone to MakerBots home 3D printer, we examine the brands and people leading the way into the future.
Showcase: Ten of the boldest and best brands, artists and designers deploy the technology of tomorrows retail space.
Futures 100: Our panel of industry experts considers the technological advances that will decide brand futures in this decade and beyond.
*This is a downloadable PDF report. Please consider the environment before printing.
Published April 2014
