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The Future of Service 2017
Today’s always-on customers demand seamless service, but the gap between their expectations and retailers’ responses is widening. As interactions become faster and shallower, brand loyalty is increasingly hard-won.
Our Future of Service in-house presentation will equip your team with the strategic tools to build enhanced, future-proof service offers that turn customers into life-long brand partners. The presentation inspires innovation through thought-provoking insights, stimulating visuals and best-in-class case studies. Your team will also gain direct access to our researchers and strategists, who will help apply and tailor the insights to your specific business needs.
: Drivers
Convenience Culture and the acceleration of what is technologically possible, Optimised Experiences fuelled by personal and contextual data, and the Experiential Desires of consumers.
: Consequences
These include new products that learn and predict human behaviour, Geo-aided Delivery as stores become powered by apps, and In-situ Showrooms that bring service and experience together.
: Futures
Brands stepping in with Smart Advice, chatbots that enable engagement with consumers in a more personal space, and a shift towards Transformative Services that help people live their best lives.
: Toolkit
Practical advice on how to harness rising trends, consumer shifts and emerging technologies to build successful strategies for perfectly pitched service in the coming months and years.
