Market sector updates, forecasts, category futures – the reports, white papers and insights that our editors, analysts and researchers have developed to make your brand smarter and your business even more agile and future-facing.

The American Middle Report

Packed with unique research, this report explores the key drivers and forces shaping the American Middle, and gives practical recommendations on how to implement its insights. : Overview The Future Laboratory...Read more

Beauty Futures Report 2017

The trends, consumer tribes and innovations shaping the future of beauty.   Overview In a radically re-aligned beauty landscape, established brands and innovator start-ups are finding new paths to success....Read more

Retail Futures Report 2017

A toolkit to build winning strategies from the endless possibilities of Total Retail   Overview As omni-channel retires, the era of Total Retail begins in earnest. Customers are demanding frictionless...Read more

Innovators' Toolkit Report 2016

Overview The Innovators' Toolkit Report draws on The Future Laboratory’s wealth of research and thinking, and the insights and observations of a string of global experts, to consider anew what...Read more

Luxury Futures Report 2016

Overview Our annual report on the global luxury sector combines detailed market analysis with a timely reconceptualisation of the very notion of luxury. The decade we call the Turbulent Teens...Read more

Food & Drink Futures Report 2016

 OverviewOur annual report on the global food and drink industry is your definitive guide to future-proofing your brand in this rapidly evolving sector.The report begins with an Insight Overview, which...Read more

New Consumer Summit Report 2016

Overview Our annual report on The New Consumer is your definitive guide to future-proofing your brand to meet the demands of the next generation. With today’s teenagers increasingly embracing authenticity...Read more

Youtube : Entertainment Futures

A new golden age of Fluid Entertainment will dawn as another 1.4bn people flood online in over the next decade, hungry for innovative new forms and formats of entertainment and...Read more

Sustainability Summit Report 2016

Our free Sustainability Summit Report redefines the term ‘sustainable’ for the modern age. Sustainable thinking is now a cornerstone of good business rather than a nice to have. The report...Read more

Beauty Futures Report 2016

Overview Our annual report on the global beauty industry is your definitive guide to future-proofing your brand in this rapidly evolving sector. As the beauty industry shifts towards a holistic...Read more

Placemaking Summit Report 2016

Placemaking Summit Report 2016 Our inaugural Placemaking Summit Report tackles the importance of physical space in the digital age, from revolutionary retail concepts to geo-branding and locally embedded businesses. Instead of...Read more

Retail Futures 2016

Our annual retail report is a global survey of the most exciting developments in the sector, from revolutionary digital technology to bold in-store innovations. Insight Overview The Future Laboratory’s analysis...Read more

Backlash Culture Report 2016

Backlash Culture is a call to arms that urges companies to take a more combative stance against the tired tropes to which consumers have now closed their minds. About the...Read more